Microsoft’s Digital Transformation At GITEX

Microsoft Gulf unveiled a dazzling array of solutions to the region today, as the 36th GITEX Technology Week got underway at Dubai World Trade Centre. Aimed at helping Middle East organisations – regardless of size or industry – achieve more through digital transformation, the solutions spanned productivity, business intelligence, security, the cloud, mixed reality, artificial intelligence and the Internet of Things. Visitors were able to get hands-on experience of these solutions in interactive Experience Zones, built thematically around Azure, Internet of Things and Mixed Reality. Microsoft’s Participation at GITEX this year, under the banner of ‘An Empowered Future’ reiterates our ongoing commitment to support UAE in its global competitiveness in areas of technological readiness and innovation” said Samer Abu Ltaif, Regional General Manager, Microsoft Gulf.