Advanced Security VAD in the Market

What is your agenda for Gisec?

This is our first year in GISEC. For the past several years, we have been building our security solutions and are gradually moving on to the services zone. We have completely migrated from the product-centric phase and GISEC is an excellent platform for us to position ourselves in the market as an advanced security VAD and we are establishing a new partnership venture with Fidelis for cyber security.

What is the prime reason for security breach?

One of the predominant reason for Middle East being targeted by the cyber criminals is because of the fact that security is not a ‘Boardroom Discussion’. Consumerization of IT is one of the legacy systems that enterprises must transcend.

What is the biggest challenge that the region is facing?

I believe, the market is still very product-centric and it is looking at security from a product perspective. It has to come above it and we as a VAD are trying our best to educate our channel partners and twist that around.

As a VAD, what does value mean to you?

As a VAD, our value lies in how much value we can create in the channels. We believe in decentralizing value to our entire channel and partner ecosystem.