Cisco and GBM to showcase versatility of Apple solutions at GITEX
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Cisco and GBM to showcase versatility of Apple solutions at GITEX

Cisco and Gulf Business Machines will jointly showcase its solutions built around the Apple enterprise product portfolio at GITEX Technology Week 2016. As Cisco’s exclusive channel sponsor at GITEX, GBM will educate visitors on how Apple’s business strategy, consultancy and implementation services can help regional businesses improve mobile productivity, enhance mobile efficiency and be responsive to customer interactions.

“Businesses everywhere and in every category are reinventing themselves. They are becoming digital, software-driven and mobile-centric. Apple and Cisco are responding to this need by creating the very best app and voice experience for iPhone and iPad on corporate networks. With new features in iOS 10 and the latest network software and hardware from Cisco, businesses can leverage their infrastructure to deliver a great user experience,” says Frida Kleimert, Head of Channel and Commercial Sales, Cisco UAE.

As part of their GITEX plans, Cisco and GBM are focusing on three areas for Apple solutions: networking, voice, and collaboration. The first set of offerings include optimizing Wi-Fi connectivity, prioritizing business apps and integrating voice and collaboration with Cisco Spark.

“In the current environment of relentless transformation around business models and enabling technologies, enterprises want a much broader choice of solutions and platforms, where the mobile customer interface needs to be more versatile and adaptable for business needs,” explained Hani Nofal, Vice President, Intelligent Network Solutions, Security and Mobility, GBM.

October 15, 2016

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